Eric Latiff

Eric is a seasoned communicator with over 20 years’ experience in media operations and management. Having worked as Senior Editor in charge of Digital Media at CapitalFM and a News Anchor at KTN, Eric was also the founder General Manager at K24 –Kenya’s first 24-hour news television station – and was among the pioneers at FamilyFM/ TV and Kameme FM.

He has managed a number of communications projects including managing publicity around performance of the petroleum Open Tender System and introduction of petroleum price caps, communication campaign to launch Pima Gas (first partial refillLPG product in Kenya), and crisis communication response on behalf of meat retail trade after an expose on unsafe meat aired on NTV, among others.

Eric’s key strengths are in brand communications strategy, media training, digital strategy development and training, TV & radio production, advertising strategy and implementation.