Hemingways Collection
client
WebGeniusLab - Creative Agencyteam
Kate Chee - Planning Denis Ford - Marketingservices
Finantial Counsulting, Planning & Marketingcategory
FinanceHemingways Collection
Brief:
The objective was to develop a digital-first marketing and communication strategy specifically tailored to Hemingways Collection’s target audience and brand identity.
What We Did:
- Conducted in-depth research to understand Hemingways Collection’s target audience, market trends, and brand identity.
- Developed a comprehensive digital-first marketing and communication strategy that leveraged digital channels such as social media, email marketing, and website optimization to effectively reach and engage the target audience.
- Tailored the strategy to align with Hemingways Collection’s brand values, messaging, and positioning, ensuring consistency and authenticity across all communication channels.
- Implemented the strategy through strategic planning, content creation, campaign management, and performance tracking to maximise effectiveness and ROI.
Results:
- The digital-first marketing and communication strategy successfully enhanced Hemingways Collection’s online presence and visibility, reaching a wider audience and driving engagement.
- Increased brand awareness and affinity among the target audience, leading to higher levels of customer loyalty and satisfaction.
- Improved customer acquisition and retention rates through targeted digital campaigns and communication efforts.
- Enhanced brand reputation and credibility in the market, positioning Hemingways Collection as a leader in luxury hospitality and travel experiences.
"We were thoroughly impressed with the communications strategy plan provided. It was comprehensive, insightful, and tailored perfectly to our needs. The level of professionalism and expertise demonstrated exceeded our expectations, leading to significant improvements in our communication efforts."
Fresh Life Initiative
"The event moderation services provided were outstanding. The moderator was engaging, professional, and seamlessly managed the flow of the event. Their expertise ensured a smooth and enjoyable experience for all participants."
Workable
"The media training sessions were incredibly valuable, offering practical and actionable insights that boosted our team's confidence and effectiveness. Additionally, the moderation of multiple industry events was executed flawlessly, with a keen ability to facilitate discussions and keep the audience engaged throughout each event"
Bamburi
"The moderation services provided were exceptional, ensuring our events were well-organized and engaging for all participants. Additionally, the report making services were meticulous and insightful, capturing the essence of our discussions and delivering comprehensive reports that have been invaluable for our follow-up actions."
SNV
Creative Director"The communication strategy services provided were transformative for our business. The innovative approach and expert execution significantly enhanced our online presence and engagement."
Hemingways
"The services provided were exceptional from start to finish. The team demonstrated outstanding creativity and professionalism, delivering a compelling and high-quality documentary that exceeded our expectations. We were thoroughly impressed with the final product."
UNESCO
"The media training services were outstanding, equipping our team with the skills and confidence needed to excel in media interactions. The sessions were highly informative, practical, and tailored to our specific needs. We saw immense improvements in our media engagements."
Kenya Airways
"We were thoroughly impressed with the moderation services provided, particularly during the panel discussions. The moderator adeptly facilitated meaningful conversations, ensuring all voices were heard and valuable insights were shared. Their expertise and professionalism greatly contributed to the success of our events."
Syngenta
"The services provided were exceptional. The moderator (Eric Latiff) skillfully navigated discussions, fostering productive dialogue and maintaining audience engagement. Additionally, the media management ensured smooth handling of press interactions, resulting in positive coverage and enhanced reputation for our organization. We're grateful for their expertise and professionalism."
EAPI
"The team's expertise and strategic approach resulted in a well-crafted plan that perfectly aligned with our goals and objectives. Their guidance and support have been invaluable in enhancing our communication efforts and achieving measurable success."
Kentrade
"The services provided for organizing and moderating our stakeholders engagement and advocacy meeting were exemplary. From meticulous planning to seamless execution, the team ensured a highly productive and impactful event. Their expertise in fostering constructive dialogue and managing diverse perspectives contributed significantly to the success of our advocacy efforts."